attracting US students - Education NZ
American universities increasingly see New Zealand as a good place to send students to study diversity and indigenous issues, Education New Zealand says.
The organisation's director of engagement, North America, DuBois Jennings said New Zealand's reputation in the US had changed in recent years and there was scope for growth as this country reopened its borders to foreign students.
Jennings said, prior to the pandemic, attempts to promote New Zealand as a study destination were often met by the response "we already send students to Australia, why would we send them to New Zealand?"
Education New Zealand was trying to widen New Zealand's appeal to American students beyond its scenery and landscapes to its rich bicultural experience, he said.